Thank you, newsies at Care2, for highlighting this delightful ad:
Quoth Care2:
A Pakistani advertising agency, RG Blue Communications, has drawn on the now-(in)famous leaking of diplomatic cables by Wikileaks into a successful ad campaign for Butterfly, a manufacturer of what are sometimes termed ‘feminine security products’ in the US. Billboards around Karachi, the financial capital of Pakistan, proclaim “WikiLeaks… Butterfly doesn’t”.
Kudos to RG Blue Communications! In one ad they’ve managed to take a whack at international politics and the rules of polite society that say you can advertise products for women, but mustn’t say what they’re actually for… Feminine Security Products indeed!
Related Articles
- Harnessing the Power of Political Notoriety (housewifesutopia.com)
- Random Photo: Using WikiLeaks to Sell Pads (thegloss.com)
- Sanitary pad company: Wiki ‘leaks,’ but you won’t (worldblog.msnbc.msn.com)
- Sanitary pad ads invoke WikiLeaks (upi.com)
